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The brokerage of IIFL Securities ranges between Rs 20, the brokerage of Alice Blue ranges between Rs 15, while the brokerage of AxisDirect ranges between 0.05% to 0.5%. The broker IIFL Securities and AxisDirect are full service brokers where Alice Blue is a discount broker. Overall rating for IIFL Securities is 4, Alice Blue is rated 4, AxisDirect is rated 3.5 out of 5.
Here we present side-by-side comparison of IIFL Securities vs Alice Blue vs AxisDirect stock brokers in India. The comparison is based on more than 100+ attributes for each stock broker. To be precise, we have compared IIFL Securities vs Alice Blue vs AxisDirect on brokerage plans, Plan types, Customer Service, Maintenance fees, AMC, Trading Platforms, Rating, Reviews, Mobile App, Margin/Leverage/Exposure, Demat Account and Investment Options services. This will help you in make up your mind and clear things for you so that you can choose the best broker to open your trading and demat account. You can get answer for general question like which is better IIFL Securities vs Alice Blue vs AxisDirect in this setion with 360 degree view of broker information.
 IIFL Securities |
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| Broker Type | Full Service Broker | Discount Broker | Full Service Broker |
| Exchanges Supported | BSE, NSE, MCX, NCDEX | BSE, NSE, MCX, NCDEX | NSE, BSE |
| Broker Overview | IIFL (India Infoline) is one of the prominent full-service brokers in India backed by complete investment planning solutions, cutting-edge technology platforms (IIFL Markets app and Trader Terminal), the industry’s best research & advisory,...  |
Trade smarter with Alice Blue! Yes, its Rs 15 maximum brokerage, free equity and mutual fund investment, top-rated ANT trading platforms, and plethora of learning resources make it an excellent broker for beginners and seasoned traders. | Axis Direct is a leading player in the retail broking space. The 3-in-1 account with Axis Direct is a single platform to trade in different asset classes, access innovative Ring powerful-technology trading platform, quality research calls & advis... |
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In this section we have compared IIFL Securities vs Alice Blue vs AxisDirect on trading & demat account opening charges and AMC. Trading account opening charges - IIFL Securities and Alice Blue offer Free account opening where AxisDirect charges Rs 999 for account opeing. Demat AMC charges - IIFL Securities charges Rs 250 PA (Free for 1st year) as AMC for Demat account, Alice Blue charges Rs 400 PA AMC for Demat account, where AxisDirect charges Rs 750 PA (Free for 1st year) AMC for Demat account.
| Charges | IIFL Securities | Alice Blue | AxisDirect |
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| Trading Account Opening Fees | Free | Free | Rs 999 |
| Trading AMC | Free | Free | Free |
| Demat Account Opening Fees | Free | Free | Free |
| Demat AMC | Rs 250 PA (Free for 1st year) | Rs 400 PA | Rs 750 PA (Free for 1st year) |
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Plans are the most important feature you look when compare IIFL Securities vs Alice Blue vs AxisDirect. This section copare on high level about type of plans offered by brokers. Miltiple Plans - Alice Blue and AxisDirect offers Multiple Plans where IIFL Securities doesn't offer. Monthlay Plans - All 3 brokers don't have Monthy Plans.
| Plan Types | IIFL Securities | Alice Blue | AxisDirect |
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| Multiple Plans |  |
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| IIFL Securities | Alice Blue | Zerodha | |
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| Account Opening Request |
IIFL Securities Brokerage Plan detail - IIFL iSERVE flat discount brokerage plan charges a maximum of Rs. 20 per order brokerage across segments.
Alice Blue Brokerage Plan detail - Lowest Brokerage Plan - Max Rs 15 per Trade for Equity Intraday, Derivatives, Currency and Commodities. From May 2021, the F20 plan becomes the F15 plan.
AxisDirect Brokerage Plan detail - Axis Direct has a fixed % based brokerage plan that charge a fixed brokerage fee on trading across segments.
| Brokerage Charges Compare | IIFL Securities | Alice Blue | AxisDirect |
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| Plan Name | IIFL iSERVE Brokerage Plan | F15 Plan | Fixed Brokerage Trading Plan (Percentage Based) |
| Equity Delivery | Flat Rs 20 per order | Free | 0.50% (Each leg) |
| Equity Intraday | Flat Rs 20 per order | 0.05% or Rs 15 whichever is lower | 0.05% (Each leg) |
| Equity Futures | Flat Rs 20 per order | 0.05% or Rs 15 whichever is lower | 0.05% (Each leg) |
| Equity Options | Flat Rs 20 per order | Flat Fee Rs 15 | Intraday: Rs 0.01 per lot | Carry Forward: Rs 10 per lot |
| Currency Futures | Flat Rs 20 per order | 0.05% or Rs 15 whichever is lower | 0.05% (Each Leg) |
| Currency Options | Flat Rs 20 per order | Flat Fee Rs 15 | Intraday: Rs 0.01 per lot | Carry Forward: Rs 10 p |
| Commodity Trading | Flat Rs 20 per order | Flat Fee Rs 15 | Futures: 0.03% (Each leg)| Options: Rs. 50 per lot |
| Minimum Brokerage | NA | ||
| Hidden Charges | Info Not Available | No | |
| Funding | Yes - 18% interest PA | Yes - 24% interest PA | Yes - 18% interest PA |
| Call & Trade Charges | Rs 50 Per Call + GST | Rs 50 per order + GST | Free 20 calls per month, and after Rs. 20 per order |
| Auto Square off Charges | Rs 50 Per Call + GST | Rs 50 per order + GST | 20 calls Free and after that Rs 20 per call |
| Brokerage Calculator | Brokerage Calculator for IIFL Securities | Brokerage Calculator for Alice Blue | Brokerage Calculator for AxisDirect |
Compare IIFL Securities vs Alice Blue vs AxisDirect on transaction charges and PCM fee by segment.
| Transaction Charges Compare | IIFL Securities | Alice Blue | AxisDirect |
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| Equity Delivery | NSE:335 Per Cr | BSE:375 Per Cr | NSE:335 Per Cr | BSE:375 Per Cr | NSE:335 Per Cr | BSE:375 Per Cr |
| Equity Intraday | NSE:335 Per Cr | BSE:375 Per Cr | NSE:335 Per Cr | BSE:375 Per Cr | NSE:335 Per Cr | BSE:375 Per Cr |
| Equity Futures | NSE:200 Per Cr | BSE:FREE | NSE:200 Per Cr | BSE:FREE | NSE:200 Per Cr | BSE:FREE |
| Equity Options | NSE:5050 Per Cr | BSE:3700 Per Cr | NSE:5050 Per Cr | BSE:3700 Per Cr | NSE:5050 Per Cr | BSE:3700 Per Cr |
| Currency Futures | NSE:90 Per Cr | BSE:25 Per Cr | NSE:90 Per Cr | BSE:25 Per Cr | NSE:90 Per Cr | BSE:25 Per Cr |
| Currency Options | NSE:4000 Per Cr | BSE:100 Per Cr | NSE:4000 Per Cr | BSE:100 Per Cr | NSE:4000 Per Cr | BSE:100 Per Cr |
| Commodity | Non-Agri: Rs 260 Per Cr | Agri: Rs 175 Per Cr | Non-Agri: Rs 360 Per Cr | Agri: Rs 275 Per Cr | |
| Brokerage Charges | Complete Brokerage Plans for iifl-securities | Complete Brokerage Plans for alice-blue | Complete Brokerage Plans for axisdirect |
Compare IIFL Securities vs Alice Blue vs AxisDirect on Account Features like 3-in-1 account, Algo Trading, NRI Trading, Margin Trading Funding and many more. Account Type - AxisDirect offers 3-in-1 Account where IIFL Securities and Alice Blue offers only 2-in-1 account which includes trading and demat account. Margin Funding - IIFL Securities and AxisDirect offers margin funding where Alice Blue doesn't offers margin funding. NRI Trading - All 3 brokers offers NRI Trading.
| Account Features Compare | IIFL Securities | Alice Blue | AxisDirect |
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| 3 in 1 Account | |
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| Algo Trading | |
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| SMS Alerts | |
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| Online Portfolio | |
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| Margin Trading Funding Available | |
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| Combined Ledger for Equity and Commodity | |
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| Intraday Square-off Time | 3:15PM | 3:15 PM | 2:45 PM |
| NRI Trading | |
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| Other Features | NIL | NIL | NIL |
With our expert research team, we have compared all the major features of Trading platform b/w IIFL Securities vs Alice Blue vs AxisDirect. This comparison covers Desktop Trading Platform, Web, Mobile for Windows, Android and iOS. We have provided link for mobile app to download and demo links for easy access.
| Trading Platform Compare | IIFL Securities | Alice Blue | AxisDirect |
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| Desktop Trading Platform | IIFL Trader terminal | ANT - Analyse and Trade | Ring |
| Desktop Demo | Desktop Demo | Info Not Available | Desktop Demo |
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https://ttweb.indiainfoline.com |
https://login.axisdirect.in/ |
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| Web Trading Demo | Info Not Available | Info Not Available | Web Trading Demo |
| Mobile Site | |
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| Mobile Trading | |
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| Mobile Trading App | IIFL Markets | ANT Mobile | AxisDirect Ring Mobile App |
| Mobile Trading App Demo | IIFL Markets Demo | ANT Mobile Demo | AxisDirect Ring Mobile App Demo |
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| Android App Download | Andriod IIFL Markets Download | Andriod ANT Mobile Download | Andriod Download |
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| iOS App Download | iOS IIFL Markets Download | iOS ANT Mobile Download | iOS AxisDirect Ring Mobile App Download |
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| Trading Software Charges | Free | Free | Yes, DirectTrade - Rs 2999 PA |
| Equity Brokerage Calculator | Equity Intraday and Delivery Brokerage Calculator for IIFL Securities | Equity Intraday and Delivery Brokerage Calculator for Alice Blue | Equity Intraday and Delivery Brokerage Calculator for AxisDirect |
| Futures Brokerage Calculator | Futures Brokerage Calculator for IIFL Securities | Futures Brokerage Calculator for Alice Blue | Futures Brokerage Calculator for AxisDirect |
| Options Brokerage Calculator | Options Brokerage Calculator for IIFL Securities | Options Brokerage Calculator for Alice Blue | Options Brokerage Calculator for AxisDirect |
| Detail | Detail on Trading Platforms for iifl-securities | Detail on Trading Platforms for alice-blue | Detail on Trading Platforms for axisdirect |
| IIFL Securities | Alice Blue | AxisDirect | ||
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82 Customer Reviews
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8 Customer Reviews
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6 Customer Reviews
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| Fees Ratings | ||||
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| Overall Ratings | ||||
| Broker Rating | IIFL Securities is Rated 2.8 / 5 based on 82 customer reviews | Alice Blue is Rated 2.1 / 5 based on 8 customer reviews | AxisDirect is Rated 2.3 / 5 based on 6 customer reviews |
Compare IIFL Securities vs Alice Blue vs AxisDirect on Investment Offerings like Online IPO Application, Equity Cash and F&O, Currency, Commodity Trading, Mutual Funds Investment, Bonds/NCD, EFT, Banking, Insurance, Forex Trading, Mutual Funds SIP, Equity SIP, PMS Services. Equity and Equity deravitives - All 3 brokers offers trading/investment in Equity and Equity Derivatives on both the exchanges NSE/BSE. Commodity Trading - All 3 brokers offers Commodity Trading. Online Mutual Fund Investment - All 3 brokers offers online mutual fund investment. Portfolio Management Services (PMS) - IIFL Securities offers PMS facility where Alice Blue and AxisDirect doesn't offers PMS facility.
| Investment Offerings Compare | IIFL Securities | Alice Blue | AxisDirect |
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| Equity Cash and F&O | |
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| Other Investment Options | NIL | NIL | NIL |
Order Type - Compare IIFL Securities vs Alice Blue vs AxisDirect on offerings of order types. All the broker provide CNC Order, MIS Order, NRML Order. Differance comes with advance order typle like cover order, bracket order, AMO and GTC order. Cover Orders (CO) - All 3 brokers offers provides Cover Orders (CO) facility. You can trade in equity and index derivatives using Cover Orders. Cover Orders (CO) is placed an compulsory stop loss and this is a intraday position. With cover order broker give you additional margin, as this order are placed with compulsory SL. Bracket Orders (BO) - Alice Blue provides Bracket Orders (BO) facility where IIFL Securities and AxisDirect doesn't provides Bracket Orders. After-market Orders (AMO) - All 3 brokers offers AMO facility. The orders are send to exchange on the next trading day. GTC Orders - IIFL Securities and AxisDirect offers Good Till Cancelled (GTC) orders facility where Alice Blue doesn't provides GTC.
| Order Type Compare | IIFL Securities | Alice Blue | AxisDirect |
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| CNC order | |
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Compare IIFL Securities vs Alice Blue vs AxisDirect on customer service offered by the broker. This section compare type of service offered by each broker for quick resoluation for queries/issue you have.
| Customer Service Compare | IIFL Securities | Alice Blue | AxisDirect |
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| 24/7 Customer Service | |
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| Customer Care Number | 022-40071000 | 08035215000/080-45490850 | 022-61480808 |
| Account Opening Process | Online/Paperless | Online/Paperless | Online |
| Customer Support Email | [email protected] | [email protected] | [email protected] |
| Knowledge Center/Education | https://ttweb.indiainfoline.com/Trade/FAQs/Statements.aspx | https://tradeschool.aliceblueonline.com/ | https://simplehai.axisdirect.in/learn/overview |
| Head Office Address | IIFL House, Sun Infotech Park, Road No. 16V, Plot No. B-23, MIDC, Thane Industrial Area, Wagle Estate, Thane-MH-400604 |
Alice Blue, No. 153/2, 3rd Floor,M.R.B.Arcade, Bagalur Main Road, Dwaraka Nagar, Yelahanka, Bangalore - 560063 |
Unit No. 2, Phoenix Market City, 15, LBS Road, Near Kamani Junction, Kurla (West), Mumbai- 400 070. |
| Website | https://www.indiainfoline.com/ | https://www.aliceblueonline.com | https://simplehai.axisdirect.in |
Compare IIFL Securities vs Alice Blue vs AxisDirect on research reports and tips provided by broker.
| IIFL Securities | Alice Blue | AxisDirect | |
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| Research Mutual Funds | |
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| Research ETF | |
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Compare IIFL Securities vs Alice Blue vs AxisDirect on Demat Service and Charges. This section cover about demat charges, demat service and other details
| IIFL Securities | Alice Blue | AxisDirect | |
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| DP Source | CDSL | CDSL | CDSL |
| DP ID | 44700 | 83500 | 49200 |
| Demat Account Annual Maintenance Charges(AMC) | ₹400 pa | ₹400 pa | ₹500 pa |
| Advance Deposit | Nil | Rs 0 | Nil |
| Statutory charges | Nil | Rs 150 Stamp Charges | Nil |
| Transaction Charges on Debit (Per ISIN) | 0.04% of transaction value (Min ₹25) + ₹5.50 (CDSL Charges) | 0.04% of the value of the transaction | ₹10 |
| Demat | ₹15 per certificate + ₹40 courier charges | ₹10 per certificate + ₹50 courier charges | ₹3 per certificate |
| Remat | ₹15 for every hundred securities or ₹15 per certificate (whichever is higher) + ₹40 courier charges | ₹30 per certificate + CDSL charges | ₹10 for every hundred securities (Min ₹10) |
| Pledge Creation | ₹50 | ₹20 + CDSL charges | ₹25 |
| Pledge Creation Confirmation | Nil | Nil | ₹25 |
| Pledge Closure | Nil | ₹20 + CDSL charges | ₹25 |
| Pledge Closure Confirmation | Nil | Nil | ₹25 |
| Pledge Invocation | Nil | ₹20 + CDSL charges | Nil |
| Failed Instruction Charges | Nil | Nil | Nil |
| Other Charges | Nil | Nil | Nil |
Compare IIFL Securities vs Alice Blue vs AxisDirect on general features, advantages, disadvantages, pay out options, payout time, bank supported and charges, special offers and promotion.
| IIFL Securities | Alice Blue | AxisDirect | |
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| Pay In and Pay Out Options | Pay-in/adding funbds - Cheque, Online Bank Transfer via IMPS,NEFT or RTGS, UPI, Netbanking/Payment Gateway from TradeTerminal or TTWeb or Mobile App. Pay-out/Fund Withdrawal - Bank Transfer only |
Pay-in/adding funds - Cheque, Online Bank Transfer via IMPS,NEFT or RTGS, UPI, Netbanking/Payment Gateway from Alice Blue Mobile, ANT Desk and ANY Web application. Pay-out/Fund Withdrawal - Bank Transfer only |
Pay-in/adding funds - Cheque, Online Bank Transfer from Axis Bank. Pay-out/Fund Withdrawal - Bank Transfer only. |
| Payout Time | Max 24 hrs except bank holidays, Minimum balance of Rs 1000 need to be maintain.Amount shold be greter then Rs 999. | Upto 24 Hrs except Bank Holidays. | Instant to Axis Bank. |
| Bank Supported and Charges | Around 23 banks allow instant credit facility (Payment Gateway) with charges of Rs 9 from IIFL trading platforms. | Around 21 banks allow instant credit facility(Payment Gateway) with charges of Rs 9+GST from Alice Blue trading platforms. | NA |
| Bank Detail | India Infoline Ltd Account No.:IILEQ1XXXX Bank:YES BANK Branch:MUMBAI Account Type:CURRENT IFSC Code:YESB0CMSNOC |
Aliceblue Financial Services, Account Number:ABFNSEXXXXXXXX Bank and Branch: HDFC Bank,Sathy Road,Erode Account Type: Current Account IFSC Code: HDFC0000232 |
Direct from your Axis bank account. |
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| Special Offers/Promo | Get Axis Direct 3-in-1 account, an integrated trading + demat + bank account for one-click investment in stock market and mutual funds. | ||
| Enquire for IIFL Securities | Enquire for Alice Blue | Enquire for AxisDirect |
Last Updated on 2023-09-14T04:42:55+00:00
