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The brokerage of ICICIDirect ranges between Rs. 20, the brokerage of HDFC Sky ranges between Rs 20, while the brokerage of AxisDirect ranges between 0.05% to 0.5%. The broker ICICIDirect and AxisDirect are full service brokers where HDFC Sky is a discount broker. Overall rating for ICICIDirect is 4, HDFC Sky is rated 4, AxisDirect is rated 3.5 out of 5.
Here we present side-by-side comparison of ICICIDirect vs HDFC Sky vs AxisDirect stock brokers in India. The comparison is based on more than 100+ attributes for each stock broker. To be precise, we have compared ICICIDirect vs HDFC Sky vs AxisDirect on brokerage plans, Plan types, Customer Service, Maintenance fees, AMC, Trading Platforms, Rating, Reviews, Mobile App, Margin/Leverage/Exposure, Demat Account and Investment Options services. This will help you in make up your mind and clear things for you so that you can choose the best broker to open your trading and demat account. You can get answer for general question like which is better ICICIDirect vs HDFC Sky vs AxisDirect in this setion with 360 degree view of broker information.
 ICICIDirect |
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| Broker Type | Full Service Broker | Discount Broker | Full Service Broker |
| Exchanges Supported | NSE, BSE, MCX | NSE, BSE, MCX | NSE, BSE |
| Broker Overview | ICICIDirect is one of the top-rated full-service stock brokers serving an active clientele base of above 30 lakh. Its multiple trading & investing products, Rs. 20 NEO flat discount brokerage plan, reliable research and advisory, and advanced tec...  |
HDFC Sky is the only bank-based discount stock broker in India. Free demat and trading account opening, Rs 20/order maximum brokerage charges across all segments, simple yet elegant user interface enabled HDFC Sky mobile app, and free research & advi... |
Axis Direct is a leading player in the retail broking space. The 3-in-1 account with Axis Direct is a single platform to trade in different asset classes, access innovative Ring powerful-technology trading platform, quality research calls & advis... |
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In this section we have compared ICICIDirect vs HDFC Sky vs AxisDirect on trading & demat account opening charges and AMC. Trading account opening charges - ICICIDirect and HDFC Sky offer Free account opening where AxisDirect charges Rs 999 for account opeing. Demat AMC charges - ICICIDirect charges Rs 300 per annum as AMC for Demat account, HDFC Sky charges Rs 240 PA (Free for 1st year) AMC for Demat account, where AxisDirect charges Rs 750 PA (Free for 1st year) AMC for Demat account.
| Charges | ICICIDirect | HDFC Sky | AxisDirect |
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| Trading Account Opening Fees | Free | Free | Rs 999 |
| Trading AMC | Free | Free | Free |
| Demat Account Opening Fees | Free | Free | Free |
| Demat AMC | Rs 300 per annum | Rs 240 PA (Free for 1st year) | Rs 750 PA (Free for 1st year) |
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Plans are the most important feature you look when compare ICICIDirect vs HDFC Sky vs AxisDirect. This section copare on high level about type of plans offered by brokers. Miltiple Plans - ICICIDirect and AxisDirect offers Multiple Plans where HDFC Sky doesn't offer. Monthlay Plans - All 3 brokers don't have Monthy Plans.
| Plan Types | ICICIDirect | HDFC Sky | AxisDirect |
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| Zerodha | Zerodha | Zerodha | |
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ICICIDirect Brokerage Plan detail - ICICI Direct NEO is a flat brokerage plan that charges a flat fee of Rs. 20 per order on equity intraday, equity options, currency, and commodity derivative trading segment while offers free equity futures trading.
HDFC Sky Brokerage Plan detail - HDFC Sky follows a fixed pricing model that charges a maximum of Rs 20 per order brokerage fee across segments.
AxisDirect Brokerage Plan detail - Axis Direct has a fixed % based brokerage plan that charge a fixed brokerage fee on trading across segments.
| Brokerage Charges Compare | ICICIDirect | HDFC Sky | AxisDirect |
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| Plan Name | NEO Flat Discount Brokerage Plan | Fixed pricing model | Fixed Brokerage Trading Plan (Percentage Based) |
| Equity Delivery | 0.55% | 0.1% or Rs 20 whichever is lower | 0.50% (Each leg) |
| Equity Intraday | Flat Rs. 20 per order | 0.1% or Rs 20 whichever is lower | 0.05% (Each leg) |
| Equity Futures | Free (Rs. 0 brokerage) | 0.1% or Rs 20 whichever is lower | 0.05% (Each leg) |
| Equity Options | Flat Rs. 20 per order | Flat Fee Rs 20 | Intraday: Rs 0.01 per lot | Carry Forward: Rs 10 per lot |
| Currency Futures | Flat Rs. 20 per order | 0.1% or Rs 20 whichever is lower | 0.05% (Each Leg) |
| Currency Options | Flat Rs. 20 per order | Flat Fee Rs 20 | Intraday: Rs 0.01 per lot | Carry Forward: Rs 10 p |
| Commodity Trading | Flat Rs. 20 per order | Flat Fee Rs 20 | Futures: 0.03% (Each leg)| Options: Rs. 50 per lot |
| Minimum Brokerage | Rs 35 per trade | ||
| Hidden Charges | Yes | No | |
| Funding | Yes - 18% interest PA | Yes - 12% interest PA | Yes - 18% interest PA |
| Call & Trade Charges | First 20 call free and Rs 25 there onwards. | Rs 20 per call | Free 20 calls per month, and after Rs. 20 per order |
| Auto Square off Charges | First 20 call free and Rs 25 there onwards. | 0.1% or Rs 20 whichever is lower | 20 calls Free and after that Rs 20 per call |
| Brokerage Calculator | Brokerage Calculator for ICICIDirect | Brokerage Calculator for HDFC Sky | Brokerage Calculator for AxisDirect |
Compare ICICIDirect vs HDFC Sky vs AxisDirect on transaction charges and PCM fee by segment.
| Transaction Charges Compare | ICICIDirect | HDFC Sky | AxisDirect |
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| Equity Delivery | NSE:335 Per Cr | BSE:375 Per Cr | NSE:335 Per Cr | BSE:375 Per Cr | NSE:335 Per Cr | BSE:375 Per Cr |
| Equity Intraday | NSE:335 Per Cr | BSE:375 Per Cr | NSE:335 Per Cr | BSE:375 Per Cr | NSE:335 Per Cr | BSE:375 Per Cr |
| Equity Futures | NSE:200 Per Cr | BSE:FREE | NSE:200 Per Cr | BSE:FREE | NSE:200 Per Cr | BSE:FREE |
| Equity Options | NSE:5050 Per Cr | BSE:3700 Per Cr | NSE:5050 Per Cr | BSE:3700 Per Cr | NSE:5050 Per Cr | BSE:3700 Per Cr |
| Currency Futures | NSE:90 Per Cr | BSE:25 Per Cr | NSE:90 Per Cr | BSE:25 Per Cr | NSE:90 Per Cr | BSE:25 Per Cr |
| Currency Options | NSE:4000 Per Cr | BSE:100 Per Cr | NSE:4000 Per Cr | BSE:100 Per Cr | NSE:4000 Per Cr | BSE:100 Per Cr |
| Commodity | NA | NA | |
| Brokerage Charges | Complete Brokerage Plans for icicidirect | Complete Brokerage Plans for hdfc-sky | Complete Brokerage Plans for axisdirect |
Compare ICICIDirect vs HDFC Sky vs AxisDirect on Account Features like 3-in-1 account, Algo Trading, NRI Trading, Margin Trading Funding and many more. Account Type - All 3 brokers offers 3-in-1 Account which includes bank, trading and demat account. Margin Funding -All 3 brokers offers Margin funding. Interest need to be paid on borrowed money. NRI Trading - All 3 brokers offers NRI Trading.
| Account Features Compare | ICICIDirect | HDFC Sky | AxisDirect |
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| 3 in 1 Account | |
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| Combined Ledger for Equity and Commodity | |
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| Intraday Square-off Time | 3:15PM | 3:15PM | 2:45 PM |
| NRI Trading | |
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| Other Features | NIL | NIL | NIL |
With our expert research team, we have compared all the major features of Trading platform b/w ICICIDirect vs HDFC Sky vs AxisDirect. This comparison covers Desktop Trading Platform, Web, Mobile for Windows, Android and iOS. We have provided link for mobile app to download and demo links for easy access.
| ICICIDirect | HDFC Sky | AxisDirect | ||
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267 Customer Reviews
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97 Customer Reviews
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6 Customer Reviews
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| Overall Ratings | ||||
| Broker Rating | ICICIDirect is Rated 2.5 / 5 based on 267 customer reviews | HDFC Sky is Rated 2.4 / 5 based on 97 customer reviews | AxisDirect is Rated 2.3 / 5 based on 6 customer reviews |
Compare ICICIDirect vs HDFC Sky vs AxisDirect on Investment Offerings like Online IPO Application, Equity Cash and F&O, Currency, Commodity Trading, Mutual Funds Investment, Bonds/NCD, EFT, Banking, Insurance, Forex Trading, Mutual Funds SIP, Equity SIP, PMS Services. Equity and Equity deravitives - All 3 brokers offers trading/investment in Equity and Equity Derivatives on both the exchanges NSE/BSE. Commodity Trading - HDFC Sky and AxisDirect offers Commodity Trading where ICICIDirect doesn't offers Commodity Trading. Online Mutual Fund Investment - All 3 brokers offers online mutual fund investment. Portfolio Management Services (PMS) - ICICIDirect offers PMS facility where HDFC Sky and AxisDirect doesn't offers PMS facility.
| Investment Offerings Compare | ICICIDirect | HDFC Sky | AxisDirect |
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| Other Investment Options | NIL | NIL |
Order Type - Compare ICICIDirect vs HDFC Sky vs AxisDirect on offerings of order types. All the broker provide CNC Order, MIS Order, NRML Order. Differance comes with advance order typle like cover order, bracket order, AMO and GTC order. Cover Orders (CO) - All 3 brokers offers provides Cover Orders (CO) facility. You can trade in equity and index derivatives using Cover Orders. Cover Orders (CO) is placed an compulsory stop loss and this is a intraday position. With cover order broker give you additional margin, as this order are placed with compulsory SL. Bracket Orders (BO) - HDFC Sky provides Bracket Orders (BO) facility where ICICIDirect and AxisDirect doesn't provides Bracket Orders. After Market Orders (AMO) - ICICIDirect and AxisDirect AMO facility where HDFC Sky doesn't provides AMO. GTC Orders - All 3 brokers offers Good Till Cancelled (GTC) orders, which means you place buy or sell equity limit order and your order remains in system until it executed or reaches the specified numbers of days.
| Order Type Compare | ICICIDirect | HDFC Sky | AxisDirect |
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Compare ICICIDirect vs HDFC Sky vs AxisDirect on customer service offered by the broker. This section compare type of service offered by each broker for quick resoluation for queries/issue you have.
| Customer Service Compare | ICICIDirect | HDFC Sky | AxisDirect |
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| 24/7 Customer Service | |
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| Customer Care Number | 1860 123 1122 | 1800 121 2109 | 022-61480808 |
| Account Opening Process | Online | Online | Online |
| Customer Support Email | [email protected] | [email protected] | [email protected] |
| Knowledge Center/Education | https://www.icicidirect.com/knowledge-center | https://hdfcsky.com/learn | https://simplehai.axisdirect.in/learn/overview |
| Head Office Address | ICICI Centre, H.T. Parekh Marg, Churchgate, Mumbai - 400020 |
LODHAI-I THINK TECHNO CAMPUS BLDG-ALPHA, 8 FLR, NEAR KANJURMARG RLYSTN, KANJURMARG, MUMBAI-MH-400042 |
Unit No. 2, Phoenix Market City, 15, LBS Road, Near Kamani Junction, Kurla (West), Mumbai- 400 070. |
| Website | https://www.icicidirect.com | https://hdfcsky.com/ | https://simplehai.axisdirect.in |
Compare ICICIDirect vs HDFC Sky vs AxisDirect on research reports and tips provided by broker.
| ICICIDirect | HDFC Sky | AxisDirect | |
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Compare ICICIDirect vs HDFC Sky vs AxisDirect on Demat Service and Charges. This section cover about demat charges, demat service and other details
| ICICIDirect | HDFC Sky | AxisDirect | |
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| DP Source | CDSL | CDSL | CDSL |
| DP ID | 14300 | CDSL: 1209 | 49200 |
| Demat Account Annual Maintenance Charges(AMC) | ₹700 pa | ₹750 pa | ₹500 pa |
| Advance Deposit | Rs. 7500/- , If the client is not having ICICI BANK Account | Customer having only Depository relationship with the Bank has to pay an advance fee of Rs.7,500/- | Nil |
| Statutory charges | Nil | Nil | Nil |
| Transaction Charges on Debit (Per ISIN) | 0.04% (Min ₹30 and Max ₹25,000) + ₹5.50 (CDSL Charges) | 0.04% (Min ₹20) + CDSL charges | ₹10 |
| Demat | ₹50 per set up | ₹5 per certificate + ₹35 request charges | ₹3 per certificate |
| Remat | ₹25 for 100 securities upto max fee of Rs 3 lakh, MF Reconversion ₹25 per transaction | ₹30 | ₹10 for every hundred securities (Min ₹10) |
| Pledge Creation | 0.02% (Min ₹35 and Max ₹25,000) | Nil | ₹25 |
| Pledge Creation Confirmation | 0.02% (Min ₹35 and Max ₹25,000) | 0.04% of transaction value (Min ₹40) | ₹25 |
| Pledge Closure | 0.02% (Min ₹35 and Max ₹25,000) | Nil | ₹25 |
| Pledge Closure Confirmation | 0.02% (Min ₹35 and Max ₹25,000) | 0.04% of transaction value (Min ₹40) | ₹25 |
| Pledge Invocation | 0.02% (Min ₹35 and Max ₹25,000) | 0.04% of transaction value (Min ₹40) | Nil |
| Failed Instruction Charges | ₹30 per transaction | Nil | Nil |
| Other Charges | Nil | Nil | Nil |
Compare ICICIDirect vs HDFC Sky vs AxisDirect on general features, advantages, disadvantages, pay out options, payout time, bank supported and charges, special offers and promotion.
| ICICIDirect | HDFC Sky | AxisDirect | |
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| Pay In and Pay Out Options | Pay-in/adding funds - Cheque, Online Bank Transfer from ICICI Bank. Pay-out/Fund Withdrawal - Bank Transfer only. |
Pay-in/adding funds - Cheque, Online Bank Transfer from HDFC Bank. Pay-out/Fund Withdrawal - Bank Transfer only. |
Pay-in/adding funds - Cheque, Online Bank Transfer from Axis Bank. Pay-out/Fund Withdrawal - Bank Transfer only. |
| Payout Time | Instant to ICICI Bank. | Instant to HDFC Bank. | Instant to Axis Bank. |
| Bank Supported and Charges | Info Not Available | Info Not Available | NA |
| Bank Detail | Direct from your ICICI bank account. | Direct from your HDFC bank account. | Direct from your Axis bank account. |
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Want to know why to trade with HDFC Sky, here are the promising reasons;
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| Special Offers/Promo | Get ICICI Direct 3-in-1 account, an integrated trading + demat + bank account for one-click investment in stock market and mutual funds. | Get Axis Direct 3-in-1 account, an integrated trading + demat + bank account for one-click investment in stock market and mutual funds. | |
| Enquire for ICICIDirect | Enquire for HDFC Sky | Enquire for AxisDirect |
Last Updated on 2023-09-14T04:34:26+00:00
