FREE Account Opening + Zero AMC Fees* + MutualFund SIP1

Alice Blue Product and Services 2024

Rated 4/5 by InvestorGain Team
Alice Blue Product and Services
Open Instant and Online account with AliceBlue in 15 mins.
Open an account with india's leading broker.

Alice Blue, the lowest discount broker offers online trading and investing in stocks, futures & options, commodities, and currency segments. Anyone who has opened Alice Blue Demat and Trading Account can start online trading across BSE, NSE, and MCX. The broker further offers free direct mutual funds investment and IPO investment. It charges the lowest brokerage fee of Rs.20 per order under flat Freedom 20 brokerage plan. On this page, get the complete details about Alice Blue products and services review.

Alice Blue Demat Account

  • The Demat Account is an account that holds securities such as stocks and mutual funds in dematerialized form. Alice Blue is a registered DP with CDSL that offers a Free Demat Account at zero account opening charges, however, Demat AMC of Rs. 400 per annum is levied by the broker. Residents can open a Demat account with Alice Blue instantly through the online account opening process.

Alice Blue Trading Account

  • Alice Blue Trading account facilitates online trading in equities, derivative, commodity, and currency segments. The broker charges the lowest flat brokerage of Rs. 20 per order on trading across segments. Open Alice Blue Trading Account online and start trading with the best platforms like ANT Mobi and ANT Web and get maximum exposure or margin in NSE, BSE, & MCX.

Alice Blue Equity Trading

  • Alice Blue is a registered trading member of BSE and NSE to offer equity intraday and delivery trading to customers. Start online equity trading at the lowest brokerage fee with Alice Blue. The discount broking firm charges equity intraday brokerage is Rs. 20 per order or 0.01%, whichever is lower, and offers free equity delivery trading at nil charges.

Alice Blue F&O Trading

  • Alice Blue offers online derivative or futures & options (F&O) trading in stocks. Under Freedom 20 plan, its equity futures and options trading brokerage is flat Rs. 20 per order, however, under the Trade Pro plan, equity future brokerage is 0.01% whereas equity options trading brokerage is Rs. 20 per lot.

Alice Blue Commodity Trading

  • Alice Blue is an MCX and NCDEX registered broker that offers online commodity trading services to its clientele. People can Alice Blue Commodity Trading account and start trading on MCX at the lowest brokerage. The discount broker charges maximum commodity trading brokerage ofRs. 20 per order and offers upto 4X leverage or margin under Freedom 20 plan

Alice Blue Currency Trading

  • The brokerage house provides a currency trading facility on BSE and NSE. Clients can place buy or sell orders in different currencies through their Alice Blue Trading Account. Alice Blue currency futures and options trading charges are flat Rs. 20 per order under the F20 plan and it is Rs. 10 per lot under the Trade Pro Plan.

Alice Blue Mutual Fund Investment

  • Alice Blue provides a free online mutual fund investment platform, through which, customers can buy direct mutual funds online at zero commission or brokerage. The brokerage house allows 100% paperless and online investment process through Alice Blue Mutual Funds App and ANT Web platform.

    Alice Blue Mutual Fund investment

Alice Blue IPO Application

If you have Alice Blue Demat account then you can Apply IPO online with Alice Blue for Free. The broker offers online IPO investment through UPI at zero brokerage. Check the process on how to apply IPO with Alice Blue;

  1. Login to Alice Blue IPO console.
  2. Select the IPO, you want to invest in.
  3. Enter lot size, price, UPI ID, and submit the order.
  4. Accept the mandate request on UPI address means you've successfully applied for the IPO.

Alice Blue IPO Investment

Alice Blue Order Types

Alice Blue offers various types of order facility including regular orders like market order, limit order, stop-loss order, and stop-loss market order. You can place CNC (Cash N carry)/ delivery trading and MIS (Margin Intraday Square off)/intraday trading orders. The broker further facilitates advanced order placement including bracket order (BO) and cover order (CO).

Alice Blue Bracket Order

  • Users can place bracket order on intraday trading in equity, F&O, and currency. A bracket order is a buy/sell limit order that is placed simultaneously with a target and stop-loss order. Alice Blue

Alice Blue Cover order

  • It is an intraday buy/sell market order placed with a compulsory stop-loss order. Customers can place a CO with Alice Blue on intraday trading across equity, F&O, commodity, and currency segment.

Alice Blue Call & trade

  • The discount broker provides a call n trade facility to clients wherein a client just needs to enter his or her client ID to find the call & trade dealing desk that can be called to place orders. Alice Blue levies call & trade charges at Rs 20 for each executed order.

    Alice Blue Call & Trade Dealing Desk Number

Request call back from Alice Blue


Yes, Advisorymandi is the platform where a number of SEBI registered research analysts are available who offer unbiased stock-market and investment-related advice to clients. Customers can seek investment advice across equity, F&O, commodity, IPO & currency trading segment. Moreover, the Advisorymandi app provides trading signals, stock-market tips, interactive charts, event announcements, and other facilities. However, the only drawback is the app is chargeable therefore, you can't access free advisory services with Alice Blue.

Download Alice Blue Advisorymandi App


You can invest in thematic investment product, Smallcase with Alice Blue wherein a client can pick the particular theme that he/she opined to perform better in the forthcoming period. Every Smallcase products may have a minimum of 2 stocks to a maximum of 50 stocks. Clients can also invest systematically in Smallcase by scheduled SIP. Investment in Smallcase with Alice Blue is free at zero charges.