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The brokerage of ICICIDirect ranges between Rs. 20, the brokerage of Upstox ranges between Rs 20, while the brokerage of Groww ranges between Rs 20. The broker Upstox and Groww are a discount brokers where ICICIDirect is a full service broker. Overall rating for ICICIDirect is 4, Upstox is rated 4.5, Groww is rated 4 out of 5.
Here we present side-by-side comparison of ICICIDirect vs Upstox vs Groww stock brokers in India. The comparison is based on more than 100+ attributes for each stock broker. To be precise, we have compared ICICIDirect vs Upstox vs Groww on brokerage plans, Plan types, Customer Service, Maintenance fees, AMC, Trading Platforms, Rating, Reviews, Mobile App, Margin/Leverage/Exposure, Demat Account and Investment Options services. This will help you in make up your mind and clear things for you so that you can choose the best broker to open your trading and demat account. You can get answer for general question like which is better ICICIDirect vs Upstox vs Groww in this setion with 360 degree view of broker information.
 ICICIDirect |
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| Broker Type | Full Service Broker | Discount Broker | Discount Broker |
| Exchanges Supported | NSE, BSE, MCX | NSE, BSE, MCX | NSE, BSE |
| Broker Overview | ICICIDirect is one of the top-rated full-service stock brokers serving an active clientele base of above 30 lakh. Its multiple trading & investing products, Rs. 20 NEO flat discount brokerage plan, reliable research and advisory, and advanced tec...  |
Rs 20 flat brokerage fee, brokerage-free investment in mutual funds and state-of-the-art technology platforms (Upstox Pro and Upstox) with a host of features for traders and investors alike make Upstox one of the best discount brokers in India. | Groww is the top broker for beginners to invest in direct mutual funds for Free and trade in stocks at a Rs 20 flat fee! Also, its easy-to-use, crystal clear user interface, and safe & secure Groww app and web-based platform makes investing hassl... |
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In this section we have compared ICICIDirect vs Upstox vs Groww on trading & demat account opening charges and AMC. Trading account opening charges - ICICIDirect and Groww offer Free account opening where Upstox charges Promotion offer: Free for account opeing. Demat AMC charges - ICICIDirect charges Rs 300 per annum as AMC for Demat account, Upstox charges Free AMC for Demat account, where Groww charges Free AMC for Demat account.
| Charges | ICICIDirect | Upstox | Groww |
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| Trading Account Opening Fees | Free | Promotion offer: Free | Free |
| Trading AMC | Free | Free | Free |
| Demat Account Opening Fees | Free | Free | Free |
| Demat AMC | Rs 300 per annum | Free | Free |
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Plans are the most important feature you look when compare ICICIDirect vs Upstox vs Groww. This section copare on high level about type of plans offered by brokers. Miltiple Plans - ICICIDirect offers Multiple Plans where Upstox and Groww doesn't offer. Monthlay Plans - All 3 brokers don't have Monthy Plans.
| Plan Types | ICICIDirect | Upstox | Groww |
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| Multiple Plans | |
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| Zerodha | Upstox | Zerodha | |
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| Account Opening Request |
ICICIDirect Brokerage Plan detail - ICICI Direct NEO is a flat brokerage plan that charges a flat fee of Rs. 20 per order on equity intraday, equity options, currency, and commodity derivative trading segment while offers free equity futures trading.
Upstox Brokerage Plan detail - Discount brokerage plan - pay a maximum of Rs 20 per order.
Groww Brokerage Plan detail - Flat brokerage plan that charges Rs. 20 per order on trading in intraday segment whereas offers free delivery trading.
| Brokerage Charges Compare | ICICIDirect | Upstox | Groww |
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| Plan Name | NEO Flat Discount Brokerage Plan | Max Rs 20 Per Order Trading Plan | Flat Brokerage Plan |
| Equity Delivery | 0.55% | 2.5% or Rs 20 whichever is lower | 0.05% or Rs 20 whichever is lower |
| Equity Intraday | Flat Rs. 20 per order | 0.05% or Rs 20 whichever is lower | 0.05% or Rs 20 whichever is lower |
| Equity Futures | Free (Rs. 0 brokerage) | 0.05% or Rs 20 whichever is lower | Flat Fee Rs 20 |
| Equity Options | Flat Rs. 20 per order | Flat Fee Rs 20 | Flat Fee Rs 20 |
| Currency Futures | Flat Rs. 20 per order | 0.05% or Rs 20 whichever is lower | Not Available |
| Currency Options | Flat Rs. 20 per order | Flat Fee Rs 20 | Not Available |
| Commodity Trading | Flat Rs. 20 per order | Flat Fee Rs 20 | Not Available |
| Minimum Brokerage | Rs 35 per trade | ||
| Hidden Charges | Yes | Info Not Available | |
| Funding | Yes - 18% interest PA | Info Not Available | NA |
| Call & Trade Charges | First 20 call free and Rs 25 there onwards. | Rs 50 + 18% GST | Rs 50 Per Executable Order |
| Auto Square off Charges | First 20 call free and Rs 25 there onwards. | Rs 50 + 18% GST | Rs 50 Per Executable Order |
| Brokerage Calculator | Brokerage Calculator for ICICIDirect | Brokerage Calculator for Upstox | Brokerage Calculator for Groww |
Compare ICICIDirect vs Upstox vs Groww on transaction charges and PCM fee by segment.
| Transaction Charges Compare | ICICIDirect | Upstox | Groww |
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| Equity Delivery | NSE:335 Per Cr | BSE:375 Per Cr | NSE:335 Per Cr | BSE:375 Per Cr | NSE:335 Per Cr | BSE:375 Per Cr |
| Equity Intraday | NSE:335 Per Cr | BSE:375 Per Cr | NSE:335 Per Cr | BSE:375 Per Cr | NSE:335 Per Cr | BSE:375 Per Cr |
| Equity Futures | NSE:200 Per Cr | BSE:FREE | NSE:200 Per Cr | BSE:FREE | NSE:200 Per Cr | BSE:FREE |
| Equity Options | NSE:5050 Per Cr | BSE:3700 Per Cr | NSE:5050 Per Cr | BSE:3700 Per Cr | NSE:5050 Per Cr | BSE:3700 Per Cr |
| Currency Futures | NSE:90 Per Cr | BSE:25 Per Cr | NSE:90 Per Cr | BSE:25 Per Cr | NSE:90 Per Cr | BSE:25 Per Cr |
| Currency Options | NSE:4000 Per Cr | BSE:100 Per Cr | NSE:4000 Per Cr | BSE:100 Per Cr | NSE:4000 Per Cr | BSE:100 Per Cr |
| Commodity | NA | Non-Agri: Rs 360 Per Cr | Agri: Rs 275 Per Cr | NA |
| Brokerage Charges | Complete Brokerage Plans for icicidirect | Complete Brokerage Plans for upstox | Complete Brokerage Plans for groww |
Compare ICICIDirect vs Upstox vs Groww on Account Features like 3-in-1 account, Algo Trading, NRI Trading, Margin Trading Funding and many more. Account Type - ICICIDirect and Upstox offers 3-in-1 Account where Groww offers only 2-in-1 account which includes trading and demat account. Margin Funding -All 3 brokers offers Margin funding. Interest need to be paid on borrowed money. NRI Trading - ICICIDirect offers NRI Trading where Upstox and Groww doesn't offers NRI Trading.
| Account Features Compare | ICICIDirect | Upstox | Groww |
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| 3 in 1 Account | |
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| SMS Alerts | |
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| Margin Trading Funding Available | |
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| Combined Ledger for Equity and Commodity | |
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| Intraday Square-off Time | 3:15PM | 3:15PM | 3:10 PM |
| NRI Trading | |
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| Other Features | NIL | NIL | NIL |
With our expert research team, we have compared all the major features of Trading platform b/w ICICIDirect vs Upstox vs Groww. This comparison covers Desktop Trading Platform, Web, Mobile for Windows, Android and iOS. We have provided link for mobile app to download and demo links for easy access.
| Trading Platform Compare | ICICIDirect | Upstox | Groww |
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| Desktop Trading Platform | Trade Racer | Upstox Pro | Groww App |
| Desktop Demo | Desktop Demo | Info Not Available | Info Not Available |
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| Web Trading Platform | |
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| Web Trading Detail |
https://www.icicidirect.com |
https://pro.upstox.com/ |
Yes |
| Web Trading Demo | Web Trading Demo | Web Trading Demo | Info Not Available |
| Mobile Site | |
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| Mobile Trading App | ICICI direct Mobile | Upstox | Groww App |
| Mobile Trading App Demo | ICICI direct Mobile Demo | Upstox Demo | Info Not Available |
| Android Mobile App | |
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| Android App Download | Andriod ICICI direct Mobile Download | Andriod Upstox Download | Andriod Download |
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| iOS App Download | iOS ICICI direct Mobile Download | iOS Upstox Download | iOS Groww App Download |
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| Trading Software Charges | Free | Free | Free |
| Equity Brokerage Calculator | Equity Intraday and Delivery Brokerage Calculator for ICICIDirect | Equity Intraday and Delivery Brokerage Calculator for Upstox | Equity Intraday and Delivery Brokerage Calculator for Groww |
| Futures Brokerage Calculator | Futures Brokerage Calculator for ICICIDirect | Futures Brokerage Calculator for Upstox | Futures Brokerage Calculator for Groww |
| Options Brokerage Calculator | Options Brokerage Calculator for ICICIDirect | Options Brokerage Calculator for Upstox | Options Brokerage Calculator for Groww |
| Detail | Detail on Trading Platforms for icicidirect | Detail on Trading Platforms for upstox | Detail on Trading Platforms for groww |
| ICICIDirect | Upstox | Groww | ||
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267 Customer Reviews
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12 Customer Reviews
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8 Customer Reviews
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| Fees Ratings | ||||
| Trading Brokerage Rating | ||||
| Trading Platform Usability | ||||
| Customer Service Ratings | ||||
| Overall Ratings | ||||
| Broker Rating | ICICIDirect is Rated 2.5 / 5 based on 267 customer reviews | Upstox is Rated 3.7 / 5 based on 12 customer reviews | Groww is Rated 4.3 / 5 based on 8 customer reviews |
Compare ICICIDirect vs Upstox vs Groww on Investment Offerings like Online IPO Application, Equity Cash and F&O, Currency, Commodity Trading, Mutual Funds Investment, Bonds/NCD, EFT, Banking, Insurance, Forex Trading, Mutual Funds SIP, Equity SIP, PMS Services. Equity and Equity deravitives - All 3 brokers offers trading/investment in Equity and Equity Derivatives on both the exchanges NSE/BSE. Commodity Trading - Upstox offers Commodity Trading where ICICIDirect and Groww doesn't offers Commodity Trading. Online Mutual Fund Investment - All 3 brokers offers online mutual fund investment. Portfolio Management Services (PMS) - ICICIDirect offers PMS facility where Upstox and Groww doesn't offers PMS facility.
| Investment Offerings Compare | ICICIDirect | Upstox | Groww |
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| Other Investment Options | NIL | NIL | NIL |
Order Type - Compare ICICIDirect vs Upstox vs Groww on offerings of order types. All the broker provide CNC Order, MIS Order, NRML Order. Differance comes with advance order typle like cover order, bracket order, AMO and GTC order. Cover Orders (CO) - ICICIDirect and Upstox provides Cover Orders (CO) facility where Groww doesn't provides Cover Orders. Bracket Orders (BO) - Upstox provides Bracket Orders (BO) facility where ICICIDirect and Groww doesn't provides Bracket Orders. After Market Orders (AMO) - ICICIDirect and Upstox AMO facility where Groww doesn't provides AMO. GTC Orders - ICICIDirect and Upstox offers Good Till Cancelled (GTC) orders facility where Groww doesn't provides GTC.
| Order Type Compare | ICICIDirect | Upstox | Groww |
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| CNC order | |
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| MIS order | |
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| NRML order | |
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Compare ICICIDirect vs Upstox vs Groww on customer service offered by the broker. This section compare type of service offered by each broker for quick resoluation for queries/issue you have.
| Customer Service Compare | ICICIDirect | Upstox | Groww |
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| 24/7 Customer Service | |
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| Customer Care Number | 1860 123 1122 | +91 22 6130 9999 | 9108800604 |
| Account Opening Process | Online | Online/Paperless | Online |
| Customer Support Email | [email protected] | [email protected] | [email protected] |
| Knowledge Center/Education | https://www.icicidirect.com/knowledge-center | https://upstox.com/help-center/ | https://groww.in/academy |
| Head Office Address | ICICI Centre, H.T. Parekh Marg, Churchgate, Mumbai - 400020 |
Upstox Corporate Office Sunshine Tower, 30th Floor, Senapati Bapat Marg, Dadar (W), Mumbai - 400 013 |
Groww Head Office 1st Floor, Proms Complex, SBI Colony, 1 A Koramangala, 560034 |
| Website | https://www.icicidirect.com | https://upstox.com/ | https://groww.in/ |
Compare ICICIDirect vs Upstox vs Groww on research reports and tips provided by broker.
| ICICIDirect | Upstox | Groww | |
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| Research Mutual Funds | |
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| Research Equity Reports | |
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| Research ETF | |
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| Daily Market Report | |
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Compare ICICIDirect vs Upstox vs Groww on Demat Service and Charges. This section cover about demat charges, demat service and other details
| ICICIDirect | Upstox | Groww | |
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| DP Source | CDSL | CDSL | CDSL |
| DP ID | 14300 | 81800 | No |
| Demat Account Annual Maintenance Charges(AMC) | ₹700 pa | ₹300 PA | Zero |
| Advance Deposit | Rs. 7500/- , If the client is not having ICICI BANK Account | NIL | Nil |
| Statutory charges | Nil | Nil | Legal Charges |
| Transaction Charges on Debit (Per ISIN) | 0.04% (Min ₹30 and Max ₹25,000) + ₹5.50 (CDSL Charges) | ₹13 + ₹5.50 CDSL charges | ₹8 + ₹5.50 CDSL charges |
| Demat | ₹50 per set up | ₹20 + ₹50 courier charges | ₹150 per certificate + courier charges |
| Remat | ₹25 for 100 securities upto max fee of Rs 3 lakh, MF Reconversion ₹25 per transaction | ₹100 for every hundred securities or ₹25 per certificate (whichever is higher) | ₹150 per certificate + courier charges |
| Pledge Creation | 0.02% (Min ₹35 and Max ₹25,000) | 0.02% of the transaction value (Min ₹50) + CDSL charges | ₹20 + Rs. 12 per request (CDSL Charges) |
| Pledge Creation Confirmation | 0.02% (Min ₹35 and Max ₹25,000) | 0.02% of the transaction value (Min ₹50) + CDSL charges | ₹20 + Rs. 12 per request (CDSL Charges) |
| Pledge Closure | 0.02% (Min ₹35 and Max ₹25,000) | 0.02% of the transaction value (Min ₹50) + CDSL charges | ₹20 + Rs. 12 per request (CDSL Charges) |
| Pledge Closure Confirmation | 0.02% (Min ₹35 and Max ₹25,000) | 0.02% of the transaction value (Min ₹50) + CDSL charges | ₹20 + Rs. 12 per request (CDSL Charges) |
| Pledge Invocation | 0.02% (Min ₹35 and Max ₹25,000) | 0.05% of the transaction value (Min ₹50) | ₹20 + Rs. 12 per request (CDSL Charges) |
| Failed Instruction Charges | ₹30 per transaction | ₹50 | ₹50 |
| Other Charges | Nil | Nil | Nil |
Compare ICICIDirect vs Upstox vs Groww on general features, advantages, disadvantages, pay out options, payout time, bank supported and charges, special offers and promotion.
| ICICIDirect | Upstox | Groww | |
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| Pay In and Pay Out Options | Pay-in/adding funds - Cheque, Online Bank Transfer from ICICI Bank. Pay-out/Fund Withdrawal - Bank Transfer only. |
pay-in/adding funbds - Cheque, UPI, Online Bank Transfer via IMPS,NEFT or RTGS, Netbanking from Upstox Pro Pau-out/Fund Withdrawal - Bank Transfer only |
pay-in/adding funds - Cheque, UPI, Online Bank Transfer via IMPS,NEFT or RTGS, Netbanking from Goww Pay-out/Fund Withdrawal - Bank Transfer only |
| Payout Time | Instant to ICICI Bank. | Max 24 hrs except bank holidays | Max 24 hrs except bank holidays |
| Bank Supported and Charges | Info Not Available | Around 30 banks allow instant credit facility with charges of Rs 7 from Upstox trading platform (Keynote) via ATOM service. | Around 25 banks allow instant credit facility with charges of Rs 9 from Groww trading platform. |
| Bank Detail | Direct from your ICICI bank account. | HDFC Bank Account Name - RKSV SECURITIES INDIA PVT.LTD. Account Number -00600340067574 Account Type - Current Account IFSC Code- HDFC0000060 |
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| Likes |
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Before you open an Upstox account, check out the advantages on why to trade with Upstox.
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There are some setbacks or disadvantages also while trading with Upstox;
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| Special Offers/Promo | Get ICICI Direct 3-in-1 account, an integrated trading + demat + bank account for one-click investment in stock market and mutual funds. | Max Rs 20 for equity delivery, intraday, F&O, currency and commodities trades + Free Account Opening + Free Mutual Funds and IPOs | |
| Enquire for ICICIDirect | Enquire for Upstox | Enquire for Groww |
Last Updated on 2023-09-14T04:34:26+00:00
