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The brokerage of ICICIDirect ranges between Rs 20, the brokerage of Indiabulls Securities ranges between Rs 11, while the brokerage of Kotak Securities ranges between Rs 10. The broker ICICIDirect and Kotak Securities are full service brokers where Indiabulls Securities is a discount broker. Overall rating for ICICIDirect is 4, Indiabulls Securities is rated 4, Kotak Securities is rated 4 out of 5.
Here we present side-by-side comparison of ICICIDirect vs Indiabulls Securities vs Kotak Securities stock brokers in India. The comparison is based on more than 100+ attributes for each stock broker. To be precise, we have compared ICICIDirect vs Indiabulls Securities vs Kotak Securities on brokerage plans, Plan types, Customer Service, Maintenance fees, AMC, Trading Platforms, Rating, Reviews, Mobile App, Margin/Leverage/Exposure, Demat Account and Investment Options services. This will help you in make up your mind and clear things for you so that you can choose the best broker to open your trading and demat account. You can get answer for general question like which is better ICICIDirect vs Indiabulls Securities vs Kotak Securities in this setion with 360 degree view of broker information.
Full Service BrokerICICIDirect
Discount BrokerIndiabulls Securities
Full Service BrokerKotak Securities
In this section we have compared ICICI Securities Pvt Ltd. vs Indiabulls Securities vs Kotak Securities Ltd on trading & demat account opening charges and AMC. Trading account opening charges - All 3 brokers offer Free Trading account opening. Demat AMC charges - ICICI Securities Pvt Ltd. charges Rs 700 p.a. [Free for 1st year] as AMC for Demat account, Indiabulls Securities charges Rs 25 + GST per month from 1st month AMC for Demat account, where Kotak Securities Ltd charges Rs 600 PA AMC for Demat account.
| Segment | ICICIDirect | Indiabulls Securities | Kotak Securities |
|---|---|---|---|
| Trading Account Opening Fees | Free | Free | Free |
| Trading AMC | Free | Free | Free |
| Demat Account Opening Fees | Free | Free | Free |
| Demat AMC | Rs 700 p.a. [Free for 1st year] | Rs 25 + GST per month from 1st month | Rs 600 PA |
| Provide DP Service | Yes | Yes | Yes |
Plans are the most important feature you look for when comparing ICICI Securities Pvt Ltd. vs Indiabulls Securities vs Kotak Securities Ltd. This section compares on high level, the type of plans offered by brokers. Miltiple Plans - ICICI Securities Pvt Ltd. and Kotak Securities Ltd offer Multiple Plans, where Indiabulls Securities doesn't offer. Monthlay Plans - All 3 brokers don't have Monthly Plans.
| Plan Types | ICICIDirect | Indiabulls Securities | Kotak Securities |
|---|---|---|---|
| Multiple Plans | Yes | No | Yes |
| Monthly Plans | No | Yes | No |
| Yearly Plans | No | No | No |
| ICICIDirect | Indiabulls Securities | Kotak Securities | |
|---|---|---|---|
| Account Opening Request | Link to open account |
Compare ICICIDirect vs Indiabulls Securities vs Kotak Securities on transaction charges and PCM fee by segment.
| Transaction Charges Compare | ICICIDirect | Indiabulls Securities | Kotak Securities |
|---|---|---|---|
| Equity Delivery | NSE:297 | BSE:375 Per Cr | NSE:297 | BSE:375 Per Cr | NSE:297 | BSE:375 Per Cr |
| Equity Intraday | NSE:297 | BSE:375 Per Cr | NSE:297 | BSE:375 Per Cr | NSE:297 | BSE:375 Per Cr |
| Equity Futures | NSE:173 | BSE:0 Per Cr | NSE:173 | BSE:0 Per Cr | NSE:173 | BSE:0 Per Cr |
| Equity Options | NSE:3503 | BSE:3250 Per Cr on premium | NSE:3503 | BSE:3250 Per Cr on premium | NSE:3503 | BSE:3250 Per Cr on premium |
| Currency Futures | NSE:35 | BSE:45 Per Cr | NSE:35 | BSE:45 Per Cr | NSE:35 | BSE:45 Per Cr |
| Currency Options | NSE:3110 | BSE:100 Per Cr | NSE:3110 | BSE:100 Per Cr | NSE:3110 | BSE:100 Per Cr |
| Commodity | MCX: 4180| NSE: 100 Per Cr | MCX: 4180| NSE: 100 Per Cr | MCX: 4180| NSE: 100 Per Cr |
| Brokerage Charges | Complete Brokerage Plans for icicidirect | Complete Brokerage Plans for indiabulls-securities | Complete Brokerage Plans for kotak-securities |
Compare ICICIDirect vs Indiabulls Securities vs Kotak Securities on Account Features like 3-in-1 account, Algo Trading, NRI Trading, Margin Trading Funding and many more. Account Type - ICICI Securities Pvt Ltd. and Kotak Securities Ltd offer 3-in-1 Account, where Indiabulls Securities offers only a 2-in-1 account, which includes trading and demat accounts. Margin Funding - All 3 brokers offer Margin Funding. Interest needs to be paid on borrowed money. NRI Trading - All 3 brokers offer NRI Trading.
| Account Features Compare | ICICIDirect | Indiabulls Securities | Kotak Securities |
|---|---|---|---|
| 3 in 1 Account | Yes | No | Yes |
| Charting | Yes | Yes | Yes |
| Algo Trading | No | Yes | No |
| SMS Alerts | Yes | Yes | Yes |
| Online Demo | Yes | No | Yes |
| Online Portfolio | Yes | Yes | Yes |
| Margin Trading Funding Available | Yes | Yes | Yes |
| Combined Ledger for Equity and Commodity | No | Yes | No |
| Intraday Square-off Time | 3:15PM | 3:15PM | 3:15PM |
| NRI Trading | Yes | Yes | Yes |
| Other Features | NIL |
With our expert research team, we have compared all the major features of Trading platform b/w ICICIDirect vs Indiabulls Securities vs Kotak Securities. This comparison covers Desktop Trading Platform, Web, Mobile for Windows, Android, and iOS. We have provided link for mobile app to download and demo links for easy access.
| Trading Platform Compare | ICICIDirect | Indiabulls Securities | Kotak Securities |
|---|---|---|---|
| Web Trading Platform | Yes | Yes | Yes |
| Web Trading Detail | https://www.icicidirect.com | Power Indiabulls Web | https://www.kotaksecurities.com/itrade/user/welcome.exe?action=chk_seckey_stat |
| Web Trading Demo | Web Trading Demo | Web Trading Demo | Web Trading Demo |
| Mobile Trading | Yes | Yes | Yes |
| Mobile Trading App | ICICI direct Mobile | Indiabulls Securities App | Kotak Neo |
| Mobile Trading App Demo | ICICI direct Mobile | Indiabulls Securities App | Kotak Neo |
| Android Mobile App | Yes | Yes | Yes |
| Android App Download | |||
| iPhone Mobile App (IOS) | Yes | Yes | Yes |
| iOS App Download | |||
| Android Tablet App | Yes | Yes | Yes |
| iPad App (IOS) | Yes | Yes | Yes |
| Trading Software Charges | Free | Free | Free |
| Equity Brokerage Calculator | Equity Intraday and Delivery Brokerage Calculator for ICICIDirect | Equity Intraday and Delivery Brokerage Calculator for Indiabulls Securities | Equity Intraday and Delivery Brokerage Calculator for Kotak Securities |
| Futures Brokerage Calculator | Futures Brokerage Calculator for ICICIDirect | Futures Brokerage Calculator for Indiabulls Securities | Futures Brokerage Calculator for Kotak Securities |
| Options Brokerage Calculator | Option Brokerage Calculator for ICICIDirect | Option Brokerage Calculator for Indiabulls Securities | Option Brokerage Calculator for Kotak Securities |
| Detail | Detail on Trading Platforms for ICICIDirect | Detail on Trading Platforms for Indiabulls Securities | Detail on Trading Platforms for Kotak Securities |
| ICICIDirect | Indiabulls Securities | Kotak Securities | |
|---|---|---|---|
| 267 Customer reviews Rate | 33 Customer reviews Rate | 83 Customer reviews Rate | |
| Fees Ratings | |||
| Trading Brokerage Rating | |||
| Trading Platform Usability | |||
| Customer Service Ratings | |||
| Overall Rating | |||
| Broker Rating | ICICIDirect is Rated 2.5 / 5 based on 267 customer reviews | Indiabulls Securities is Rated 3.6 / 5 based on 33 customer reviews | Kotak Securities is Rated 2.81 / 5 based on 83 customer reviews |
Compare ICICIDirect vs Indiabulls Securities vs Kotak Securities on Investment Offerings like Online IPO Application, Equity Cash and F&O, Currency, Commodity Trading, Mutual Funds Investment, Bonds/NCD, EFT, Banking, Insurance, Forex Trading, Mutual Funds SIP, Equity SIP, PMS Services. Equity and Equity deravitives - All 3 brokers offers trading/investment in Equity and Equity Derivatives on both the exchanges NSE/BSE. Commodity Trading - All 3 brokers offer Commodity Trading. Online Mutual Fund Investment - All 3 brokers offer online mutual fund investment. Portfolio Management Services (PMS) - ICICI Securities Pvt Ltd. and Kotak Securities Ltd offer PMS facility, whereas Indiabulls Securities doesn't offer PMS facility.
| Investment Offerings Compare | ICICIDirect | Indiabulls Securities | Kotak Securities |
|---|---|---|---|
| Equity Cash and F&O | Yes | Yes | Yes |
| Currency Derivatives | Yes | Yes | Yes |
| Commodity | Yes | Yes | Yes |
| Online IPO Application | Yes | Yes | Yes |
| Mutual Funds | Yes | Yes | Yes |
| Bonds / NCD | Yes | Yes | Yes |
| ETF | Yes | Yes | Yes |
| Banking | Yes | No | Yes |
| Insurance | Yes | No | Yes |
| Forex | No | No | No |
| MF SIP Investment | Yes | Yes | Yes |
| Equity SIP Investment | Yes | Yes | Yes |
| PMS Service | Yes | No | Yes |
| Other Investment Options | NIL | Research & Advisory | NIL |
| MTF Compare | ICICIDirect | Indiabulls Securities | Kotak Securities |
|---|---|---|---|
| MTF Leverage | - | Up to about 4x leverage | 4-5x leverage on 1500+ stocks |
| MTF Interest Rate | - | 14% p.a. | 9.69% p.a. |
| MTF Segment | - | Equity Delivery | Equity Delivery |
| MTF Pledge Charges | - | ₹20 per ISIN per pledge | ₹20 per ISIN |
| MTF Unpledged Charges | - | ₹20 per ISIN per unpledge | ₹20 per ISIN |
| Maximum MTF Funding | - | - | ₹20 crore per account |
| API Compare | ICICIDirect | Indiabulls Securities | Kotak Securities |
|---|---|---|---|
| API Type | - |
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| API Charges | - | Free | Free |
Compare ICICIDirect vs Indiabulls Securities vs Kotak Securities on customer service offered by the broker. This section compares the type of service offered by each broker for quick resolution of queries/issues you may have.
| Customer Service Compare | ICICIDirect | Indiabulls Securities | Kotak Securities |
|---|---|---|---|
| 24/7 Customer Service | No | No | No |
| Email Support | Yes | Yes | Yes |
| Online Live Chat | No | No | Yes |
| Phone Support | Yes | Yes | Yes |
| Toll Free Number | No | No | Yes |
| Through Branches | Yes | Yes | Yes |
| Customer Care Number | 1860 123 1122 | 022-61446300 | 1800 209 9191 |
| Account Opening Process | Online | Online paperless | Online |
| Customer Support Email | [email protected] | [email protected] | [email protected] |
| Knowledge Center/Education | https://www.icicidirect.com/knowledge-center | https://www.ibullssecurities.com/blogs-page | https://www.kotaksecurities.com/ksweb/Research/Knowledge-Bank/Investment-Knowlegde-Bank |
| Head Office Address | ICICI Centre, H.T. Parekh Marg, Churchgate, Mumbai - 400020 | Indiabulls Securities Headoffice Plot no. 108, 5th Floor, IT Park, Udyog Vihar, Phase - I, Gurugram - 122016 | 27 BKC, C 27, G Block, Bandra Kurla Complex, Bandra (E), Mumbai 400051 |
| Website | https://www.icicidirect.com | https://www.ibullssecurities.com/ | https://www.kotaksecurities.com |
Compare ICICIDirect vs Indiabulls Securities vs Kotak Securities on research reports and tips provided by broker.
| ICICIDirect | Indiabulls Securities | Kotak Securities | |
|---|---|---|---|
| Research Mutual Funds | Yes | No | Yes |
| Research Equity Reports | Yes | Yes | Yes |
| Research ETF | Yes | No | Yes |
| Daily Market Report | Yes | No | Yes |
| Free Tips | Yes | No | Yes |
| Quarterly Result Analysis | Yes | No | Yes |
| News Alerts | Yes | Yes | Yes |
Compare ICICIDirect vs Indiabulls Securities vs Kotak Securities on Demat Service and Charges. This section covers demat charges, demat service, and other details.
| ICICIDirect | Indiabulls Securities | Kotak Securities | |
|---|---|---|---|
| DP Source | CDSL | CDSL | CDSL |
| DP ID | 14301 | 29900 | 25100 |
| Demat Account Annual Maintenance Charges(AMC) | ₹700 pa | Rs 25/month AMC + GST | ₹780 pa |
| Advance Deposit | Rs. 7500/- , If the client is not having ICICI BANK Account | Nil | NA |
| Statutory charges | Nil | Nil | Nil |
| Transaction Charges on Debit (Per ISIN) | 0.04% (Min ₹30 and Max ₹25,000) + ₹5.50 (CDSL Charges) | For BSDARs. 50/- or .05% of the transaction value (whichever is Higher).For Non BSDA-within Indiabulls: ₹20/- or .02% of the transaction value (whichever is Higher). For Non BSDA-Outside Indiabulls ₹30/- or .03% of the transaction value (whichever | 0.04% (Min ₹27) + CDSL charges |
| Demat | ₹50 per set up | ₹5 per certificate (Min ₹50 per request) | ₹3 per certificate + ₹50 courier charges |
| Remat | ₹25 for 100 securities upto max fee of Rs 3 lakh, MF Reconversion ₹25 per transaction | ₹35/- for every 100 securities/MF units or part thereof | ₹10 for every hundred securities (Min ₹15) |
| Pledge Creation | 0.02% (Min ₹35 and Max ₹25,000) | ₹35 or .02% of the transaction value (whichever is higher) | 0.05% of transaction value (Min ₹30) |
| Pledge Creation Confirmation | 0.02% (Min ₹35 and Max ₹25,000) | ₹35 or .02% of the transaction value (whichever is higher) | 0.05% of transaction value (Min ₹30) |
| Pledge Closure | 0.02% (Min ₹35 and Max ₹25,000) | ₹35 or .02% of the transaction value (whichever is higher) | 0.05% of transaction value (Min ₹30) |
| Pledge Closure Confirmation | 0.02% (Min ₹35 and Max ₹25,000) | ₹35 or .02% of the transaction value (whichever is higher) | 0.05% of transaction value (Min ₹30) |
| Pledge Invocation | 0.02% (Min ₹35 and Max ₹25,000) | ₹35 or .02% of the transaction value (whichever is higher) | 0.05% of transaction value (Min ₹30) |
| Failed Instruction Charges | ₹30 per transaction | Nil | Nil |
| Other Charges | Nil | Nil | Nil |
Compare ICICIDirect vs Indiabulls Securities vs Kotak Securities on general features, advantages, disadvantages, payout options, payout time, bank supported and charges, special offers and promotion.
| ICICIDirect | Indiabulls Securities | Kotak Securities | |
|---|---|---|---|
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| Current Promotion offer from Indiabulls for InvestorGain Visitors
| 💼 Kotak Securities Trade Free Plan
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| Open Kotak Securities Account Now |
Last Updated on Fri, May 8, 2026
