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Both the brokers are registered with SEBI. ICICIDirect offers investmenet in Equity, F&O, Currency and Commodities, where AxisDirect offers investment in Equity, F&O and Currency only. The brokerage of ICICIDirect ranges between Rs. 20 while the brokerage of AxisDirect ranges between 0.05% to 0.5%. Both the brokers are Full Service brokers. ICICIDirect is having overall higher rating compare to AxisDirect. ICICIDirect is rated 4 out of 5 where AxisDirect is rated only 3.5 out of 5. Number of active customer for ICICIDirect is 18,73,360 where number of active customer for AxisDirect is 3,24,603. ICICIDirect is serving more customer compare to AxisDirect.
Here we present side-by-side comparison of ICICIDirect vs AxisDirect share brokers in India. The comparison is based on more than 100+ attributes for clear decision making. To be precise, we have compared ICICIDirect vs AxisDirect's on brokerage plans, Plan types, Customer Service, Maintenance fees, AMC, Trading Platforms, Rating, Reviews, Mobile App, Margin/Leverage/Exposure, Demat Account and Investment Options provided to Share Brokers in India. This will help you in make up your mind and clear things for you so that you can choose the best broker for youself. We also help our visitors with account opening.
Here we present side-by-side comparison of ICICIDirect vs AxisDirect share brokers in India. The comparison is based on more than 100+ attributes for clear decision making.
To be precise, we have compared ICICIDirect vs AxisDirect's on
This will help you in make up your mind and clear things for you so that you can choose the best broker for yourself. We also help our visitors with account opening.
 ICICIDirect |
 AxisDirect |
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|---|---|---|
| Overall Rating | ||
| Brokerage Charges | ||
| Trading Platform | ||
| Investments Offering | ||
| Customer Service | ||
Broker Type
|
Full Service Broker | Full Service Broker |
| Exchanges Supported
|
NSE, BSE, MCX | NSE, BSE |
| Active Clients | 18,73,360 | 3,24,603 |
| Broker Overview | ICICIDirect is one of the top-rated full-service stock brokers serving an active clientele base of above 30 lakh. Its multiple trading & investing products, Rs. 20 NEO flat discount brokerage plan, reliable research and advisory, and advanced tec...  |
Axis Direct is a leading player in the retail broking space. The 3-in-1 account with Axis Direct is a single platform to trade in different asset classes, access innovative Ring powerful-technology trading platform, quality research calls & advis... |
| Broker Enquiry |
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Comparison of ICICIDirect with AxisDirect on trading & demat account opening charges and AMC. Trading account opening charges - ICICIDirect offer Free account opening where AxisDirect charges Rs 999 for account opening. Demat AMC charges - ICICIDirect charges Rs 300 per annum AMC for Demat account where AxisDirect charges Rs 750 PA (Free for 1st year) AMC for Demat account.
| Charges | ICICIDirect | AxisDirect |
|---|---|---|
| Trading Account Opening Fees | Free | Rs 999 |
| Trading AMC | Free | Free |
| Demat Account Opening Fees | Free | Free |
| Demat AMC | Rs 300 per annum | Rs 750 PA (Free for 1st year) |
| Provide DP Service |  |
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Plans are the most important feature you look when compare ICICIDirect with AxisDirect. This section compare on high level about type of plans offered by brokers. Multiple Plans - Both the brokers provides Multiple Plans. You have option to select plan as per your trading streategy.. Monthly Plans - Both the brokers don't have Monthly Plans.
| Plan Types | ICICIDirect | AxisDirect |
|---|---|---|
| Multiple Plans | |
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| Monthly Plans |  |
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| Yearly Plans | |
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| Zerodha | Zerodha | |
|---|---|---|
| Account Opening Request |
ICICIDirect Brokerage Plan detail - ICICI Direct NEO is a flat brokerage plan that charges a flat fee of Rs. 20 per order on equity intraday, equity options, currency, and commodity derivative trading segment while offers free equity futures trading.
AxisDirect Brokerage Plan detail - Axis Direct has a fixed % based brokerage plan that charge a fixed brokerage fee on trading across segments.
| Brokerage Charges Compare | ICICIDirect | AxisDirect |
|---|---|---|
| Plan Name | NEO Flat Discount Brokerage Plan | Fixed Brokerage Trading Plan (Percentage Based) |
| Equity Delivery | 0.55% | 0.50% (Each leg) |
| Equity Intraday | Flat Rs. 20 per order | 0.05% (Each leg) |
| Equity Futures | Free (Rs. 0 brokerage) | 0.05% (Each leg) |
| Equity Options | Flat Rs. 20 per order | Intraday: Rs 0.01 per lot | Carry Forward: Rs 10 per lot |
| Currency Futures | Flat Rs. 20 per order | 0.05% (Each Leg) |
| Currency Options | Flat Rs. 20 per order | Intraday: Rs 0.01 per lot | Carry Forward: Rs 10 p |
| Commodity Trading | Flat Rs. 20 per order | Futures: 0.03% (Each leg)| Options: Rs. 50 per lot |
| Minimum Brokerage | Rs 35 per trade | NIL |
| Hidden Charges | Yes | No |
| Funding | Yes - 18% interest PA | Yes - 18% interest PA |
| Call & Trade Charges | First 20 call free and Rs 25 there onwards. | Free 20 calls per month, and after Rs. 20 per order |
| Auto Square off Charges | First 20 call free and Rs 25 there onwards. | 20 calls Free and after that Rs 20 per call |
| Brokerage Calculator | Brokerage Calculator for ICICIDirect | Brokerage Calculator for AxisDirect |
Compare ICICIDirect with AxisDirect on transaction charges and PCM fee by segment.
| Transaction Charges Compare | ICICIDirect | AxisDirect |
|---|---|---|
| Equity Delivery | NSE:335 Per Cr | BSE:375 Per Cr | NSE:335 Per Cr | BSE:375 Per Cr |
| Equity Intraday | NSE:335 Per Cr | BSE:375 Per Cr | NSE:335 Per Cr | BSE:375 Per Cr |
| Equity Futures | NSE:200 Per Cr | BSE:FREE | NSE:200 Per Cr | BSE:FREE |
| Equity Options | NSE:5050 Per Cr | BSE:3700 Per Cr | NSE:5050 Per Cr | BSE:3700 Per Cr |
| Currency Futures | NSE:90 Per Cr | BSE:25 Per Cr | NSE:90 Per Cr | BSE:25 Per Cr |
| Currency Options | NSE:4000 Per Cr | BSE:100 Per Cr | NSE:4000 Per Cr | BSE:100 Per Cr |
| Commodity | NA | |
| Brokerage Charges | Complete Brokerage Plans for icicidirect | Complete Brokerage Plans for axisdirect |
Compare ICICIDirect with AxisDirect on Account Features like 3-in-1 account, Algo Trading, NRI Trading, Margin Trading Funding and many more. Account Type - both the brokers offers 3-in-1 account which includes bank, trading and demat account. Algo Trading - both doesn't offers Algo trading. Margin Funding - Both broker offers a margin funding. Interest need to be paid on borrowed money. NRI Trading - Both broker provides NRI Trading facility.
| Account Features Compare | ICICIDirect | AxisDirect |
|---|---|---|
| 3 in 1 Account | |
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| Charting | |
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| Algo Trading | |
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| SMS Alerts | |
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| Online Demo | |
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| Online Portfolio | |
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| Margin Trading Funding Available | |
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| Combined Ledger for Equity and Commodity | |
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| Intraday Square-off Time | 3:15PM | 2:45 PM |
| NRI Trading | |
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| Other Features | NIL | NIL |
With our expert research team, we have compared all the major features of Trading platform b/w ICICIDirect and AxisDirect. This comparison covers Desktop Trading Platform, Web, Mobile for Windows, Android and iOS. We have provided links for mobile app to download and demo links for easy access.
| Trading Platform Compare | ICICIDirect | AxisDirect |
|---|---|---|
| Desktop Trading Platform | Trade Racer | Ring |
| Desktop Demo | Desktop Demo | Desktop Demo |
| Desktop Platform (Windows) | |
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| Desktop Platform (Mac) | |
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| Web Trading Platform | |
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| Web Trading Detail | https://www.icicidirect.com | https://login.axisdirect.in/ |
| Web Trading Demo | Web Trading Demo | Web Trading Demo |
| Mobile Site | |
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| Mobile Trading | |
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| Mobile Trading App | ICICI direct Mobile | AxisDirect Ring Mobile App |
| Mobile Trading App Demo | ICICI direct Mobile Demo | AxisDirect Ring Mobile App Demo |
| Android Mobile App | |
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| Android App Download | Andriod ICICI direct Mobile Download | Andriod AxisDirect Ring Mobile App Download |
| iPhone Mobile App (IOS) | |
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| iOS App Download | iOS ICICI direct Mobile Download | iOS AxisDirect Ring Mobile App Download |
| Android Tablet App | |
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| iPad App (IOS) | |
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| Trading Software Charges | Free | Yes, DirectTrade - Rs 2999 PA |
| Equity Brokerage Calculator | Equity Intraday and Delivery Brokerage Calculator for ICICIDirect | Equity Intraday and Delivery Brokerage Calculator for AxisDirect |
| Futures Brokerage Calculator | Futures Brokerage Calculator for ICICIDirect | Futures Brokerage Calculator for AxisDirect |
| Options Brokerage Calculator | Options Brokerage Calculator for ICICIDirect | Options Brokerage Calculator for AxisDirect |
| Detail | Detail on Trading Platforms for icicidirect | Detail on Trading Platforms for axisdirect |
| ICICIDirect | AxisDirect | |
|---|---|---|
267 Customer Reviews
 |
6 Customer Reviews
|
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| Fees Ratings | 2.4 | 2.5 |
| Trading Brokerage Rating | 1.8 | 2.0 |
| Trading Platform Usability | 3.3 | 3.2 |
| Customer Service Ratings | 2.9 | 2.7 |
| Overall Ratings | 2.5 | 2.3 |
| Broker Rating | ICICIDirect is Rated 2.5 / 5 based on 267 customer reviews | AxisDirect is Rated 2.3 / 5 based on 6 customer reviews |
Compare ICICIDirect with AxisDirect on Investment Offerings like Online IPO Application, Equity Cash and F&O, Currency, Commodity Trading, Mutual Funds Investment, Bonds/NCD, EFT, Banking, Insurance, Forex Trading, Mutual Funds SIP, Equity SIP, PMS Services. Equity and Equity deravitives - Both broker offers trading/investment options in Equity and Equity Derivatives on both the exchanges NSE/BSE. Commodity Trading - AxisDirect offers trading options in Commodity (MCX) where ICICIDirect doesn't offer. Online Mutual Fund Investment - Both broker offers online mutual fund investment option. Portfolio Management Services (PMS) - ICICIDirect provide PMS Service where AxisDirect doesn't offer
| Investment Offerings Compare | ICICIDirect | AxisDirect |
|---|---|---|
| Equity Cash and F&O | |
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| Currency Deravitives | |
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| Commodity | |
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| Online IPO Application | |
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| Mutual Funds | |
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| Bond / NCD | |
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| ETF | |
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| Banking | |
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| Insurance | |
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| Forex | |
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| MF SIP Investment | |
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| Equity SIP Investment | |
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| PMS Service | |
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| Other Investment Options | NIL | NIL |
Order Type - Compare ICICIDirect with AxisDirect on offerings of order types. All the brokers provide CNC Order, MIS Order, NRML Order. The difference comes with the advance order type like cover order, bracket order, AMO and GTC order. Cover Orders (CO) - both brokers provides Cover Orders (CO). You can trade in equity and index derivatives using Cover Orders. Cover Orders (CO) are placing a compulsory stop loss and this is an Intraday position. With cover order broker give you additional margin, as this order are placed with compulsory SL. Bracket Orders (BO) - Both broker don't have Bracket Orders (BO).With the name its cleare in Bracket orders you lock in a profit by bracketing an order with two opposite-side orders. A BUY order is bracketed by a high-side sell limit order and a low-side sell stop order. You will get higher margin in bracket order as you are limiting your losses. After Market Orders (AMO)- both offers AMO facilities. The orders are sent to exchange on the next trading day. GTC Orders- Both offers Good Till Cancelled (GTC) orders. GTC means you place a buy or sell equity limit order and your order remains in the system until it executed or reaches the specified number of days.
| Order Type Compare | ICICIDirect | AxisDirect |
|---|---|---|
| CNC order | |
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| MIS order | |
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| NRML order | |
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| Cover order | |
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| Bracket order | |
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| AMO-After Market Orders | |
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| GTC-Good Till Cancelled | |
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Compare ICICIDirect with AxisDirect on customer service offered by the broker. This section compares types of service offered by each broker for a quick resolution for query/issue you have.
| Customer Service Compare | ICICIDirect | AxisDirect |
|---|---|---|
| 24/7 Customer Service
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| Email Support
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| Onine Live Chat
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| Phone Support
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| Toll Free Number
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| Through Branches
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| Customer Care Number
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1860 123 1122 | 022-61480808 |
| Account Opening Process
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Online | Online |
| Customer Support Email
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[email protected] | [email protected] |
| Knowledge Center/Education
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https://www.icicidirect.com/knowledge-center | https://simplehai.axisdirect.in/learn/overview |
| Head Office Address
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ICICI Centre, H.T. Parekh Marg, Churchgate, Mumbai - 400020 |
Unit No. 2, Phoenix Market City, 15, LBS Road, Near Kamani Junction, Kurla (West), Mumbai- 400 070. |
| Website
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https://www.icicidirect.com | https://simplehai.axisdirect.in |
Compare ICICIDirect with AxisDirect on research reports and tips provided by the broker.
| ICICIDirect | AxisDirect | |
|---|---|---|
| Research Mutual Funds
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| Research Equity Reports
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| Research ETF
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| Daily Market Report
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| Free Tips
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| Quarterly Result Analysis
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| News Alerts
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Compare ICICIDirect with AxisDirect on Demat Service and Charges. When compare Broker A with Broker B on Dmeat account, we mainly focus on two points - Demat AMC and Debit Transaction Charges.
Demat AMC are the charges which one need to pay every year to maintain demat account. Some brokers offer Demat AMC for free, some charge onetime fee, some charge per annum fee. This is your recurring cost, so one should consider this cost when opening Demat account.
Demat AMC for AxisDirect is ₹500 pa where for ICICIDirect is ₹700 pa.
Second charges which we want to discuss are transaction charges on debit of shares or MF. For IPO, MF, Delivery trading – when one sell the script, there are debit transaction charges. These charges are apart from your brokerage and other regularity charges one need to pay.
Transaction charges on debit of ISIN for ICICIDirect is 0.04% (Min ₹30 and Max ₹25,000) + ₹5.50 (CDSL Charges) where for AxisDirect is ₹10.You can see this charges on debit of Equity/Mutual Funds from your demat account.
This section covers about demat charges, demat service and other details
| ICICIDirect | AxisDirect | |
|---|---|---|
| DP Source | CDSL | CDSL |
| DP ID
|
14300 | 49200 |
| Demat Account Annual Maintenance Charges(AMC) | ₹700 pa | ₹500 pa |
| Advance Deposit | Rs. 7500/- , If the client is not having ICICI BANK Account | Nil |
| Statutory charges | Nil | Nil |
| Transaction Charges on Debit (Per ISIN) | 0.04% (Min ₹30 and Max ₹25,000) + ₹5.50 (CDSL Charges) | ₹10 |
| Demat | ₹50 per set up | ₹3 per certificate |
| Remat | ₹25 for 100 securities upto max fee of Rs 3 lakh, MF Reconversion ₹25 per transaction | ₹10 for every hundred securities (Min ₹10) |
| Pledge Creation | 0.02% (Min ₹35 and Max ₹25,000) | ₹25 |
| Pledge Creation Confirmation | 0.02% (Min ₹35 and Max ₹25,000) | ₹25 |
| Pledge Closure | 0.02% (Min ₹35 and Max ₹25,000) | ₹25 |
| Pledge Closure Confirmation | 0.02% (Min ₹35 and Max ₹25,000) | ₹25 |
| Pledge Invocation | 0.02% (Min ₹35 and Max ₹25,000) | Nil |
| Failed Instruction Charges | ₹30 per transaction | Nil |
| Other Charges | Nil | Nil |
Compare ICICIDirect with AxisDirect on the general features, advantages, disadvantages, payout options, payout time, bank supported and charges, special offers and promotion.
| ICICIDirect | AxisDirect | |
|---|---|---|
| Pay In and Pay Out Options
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Pay-in/adding funds - Cheque, Online Bank Transfer from ICICI Bank. Pay-out/Fund Withdrawal - Bank Transfer only. |
Pay-in/adding funds - Cheque, Online Bank Transfer from Axis Bank. Pay-out/Fund Withdrawal - Bank Transfer only. |
| Payout Time
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Instant to ICICI Bank. | Instant to Axis Bank. |
| Bank Supported and Charges
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Info Not Available | Info Not Available |
| Bank Detail | Direct from your ICICI bank account. | Direct from your Axis bank account. |
| Likes |
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| Special Offers/Promo | Get ICICI Direct 3-in-1 account, an integrated trading + demat + bank account for one-click investment in stock market and mutual funds. | Get Axis Direct 3-in-1 account, an integrated trading + demat + bank account for one-click investment in stock market and mutual funds. |
| Enquiry | Open Zerodha Account Now>> | Open Zerodha Account Now>> |
Last Updated on 2023-09-14T04:34:26+00:00
